Why Your Desi Item Isn’t Selling: Common Mistakes and How to Fix Them

If your desi item on PurvX isn't selling as expected, it might be time to consider a few simple improvements that can make all the difference. You’ve likely followed the tips, optimized your listings, and shared them across your social media, yet sales are still slow.

While many sellers on PurvX are successfully connecting with buyers, certain common mistakes could be holding back your sales. By pinpointing and addressing these issues, you can boost your chances of success and start seeing better results.

Here’s a rundown of some of the key reasons your item might not be selling and how to turn things around.

1. Pricing is Unattractive

One of the most common reasons your item isn’t selling is the price. If you bought an item for $100 and have used it, expecting it to sell for $80 might be unrealistic. South Asian buyers are price-sensitive and love a good bargain. It’s crucial to price your item competitively, considering its condition and market demand.

Compare your pricing with similar listings on PurvX to ensure you’re not overshooting. Offering a fair price that reflects the item’s wear and remaining value will make it more appealing to potential buyers.

2. High Shipping Costs

High shipping costs can be a significant deterrent for buyers. For example, if you’re selling an item for $50 and the shipping cost is $30, the shipping is more than 50% of the item cost, which might turn off potential buyers.

Consider offering free shipping for high-value items or exploring cheaper shipping options like PirateShip in the USA to keep costs down and make your listing more appealing. This can make your listings more attractive and help close sales faster.

3. Lack of Size and Measurement Details

Not providing precise sizing or measurement details is a common mistake that can cost you sales. Buyers need this information to make an informed decision, and any uncertainty can lead to hesitation and lost interest.

Always include precise measurements and be proactive—don’t wait for buyers to ask for them. Provide the details upfront to avoid unnecessary back-and-forth and make it easier for buyers to make a decision.

4. Poor Quality Images or Lack of Angles

The quality of your images can make or break a sale. If your photos are unclear, poorly lit, or don’t show all the angles, your item might not attract attention. At a minimum, use a plain background, even a simple bedsheet, to photograph your item. Ensure you capture all angles, including the front and back.

Our best-performing listings often feature photos of someone wearing the item or showcasing it in use, along with clear, clutter-free images of all angles. Avoid using cluttered backgrounds and make sure the lighting accurately reflects the item’s color.

5. Misleading or Ineffective Titles

Your title is one of the first things buyers see, so it needs to be clear and descriptive. Avoid using generic words like "New," "Gorgeous," or "Beautiful" in your title - they don’t add value and aren’t SEO-friendly. Instead, describe the item accurately.

Include keywords that buyers are likely to search for, such as the type of clothing, style, or occasion it’s suitable for.

6. Missing or Inaccurate Color Descriptions

Colors can be tricky, as photos don’t always capture them accurately. Lighting, camera quality, and screen displays can all affect how the color appears in your listing. To avoid confusion, always mention the color of the item in the description, even if it’s clearly shown in the photos. This is especially important for colors that can look similar, like green and blue, so adding a clear color description can help buyers make an informed decision.

7. Untimely Responses to Inquiries

Prompt communication is key to closing a sale. If a buyer asks a question and you take too long to respond, they may lose interest and move on to another seller.

Make sure to reply promptly and provide all the information they need to make a purchase decision. This can make a significant difference in converting inquiries into sales.

8. No Free Shipping on High-Value Items

When selling high-value items, consider offering free shipping. Buyers are often reluctant to pay additional shipping fees when purchasing expensive items. Offering free shipping can make your listing more attractive and encourage buyers to make a quick decision.

9. Lack of Promotion and Visibility

If your item isn’t getting enough visibility, it may not sell, no matter how well you’ve optimized your listing. Consider using PurvX’s add-ons to boost your listing by promoting it on social media or featuring it on the homepage. Increased visibility can lead to more views and, improve your chances of making a sale.

10. Ignoring the Importance of Keywords in Descriptions

Many sellers focus on the title but overlook the importance of using relevant keywords in the description. This can impact how your listing appears in search results. Make sure your description includes important keywords that potential buyers might use when searching for items like yours. This will help improve your listing's visibility and attract more buyers.

PurvX Listing Success

While slow sales can be frustrating, taking the time to identify and correct these common mistakes can significantly improve your chances of success on PurvX. By making these small yet impactful changes, you can turn things around and start seeing the results you’re aiming for. Success on PurvX is within your reach - just be sure to fine-tune your approach and stay proactive.